Brykap
Fig. 01
An operating holding company

Consolidating the brands that dress the majority.

Brykap Holding Group acquires, scales, and stewards apparel brands in the $80 billion plus-size market — the world's least effectively served clothing vertical.

The opportunity →
Crowds at the opening of a Lane Bryant store, mid-century.
ObjectStore opening
DateLane Bryant, mid-century
AccessionBHG.01
Fig. 02
The Opportunity

A market the size of a nation, served as an afterthought.

i$80BAddressable plus-size apparel market
ii~67%of U.S. women wear size 14 or above
iii+5.3%Annual growth (CAGR), outpacing apparel at large
iv130 yrsFamily lineage in the category
Fig. 03
Why Now

The time to build is when the category is out of favor.

The time to buy is when there is blood in the streets.Nathan Rothschild
i

Motivated sellers

Older vintage funds are unnatural holders of trapped brands — assets that need capital, knowhow, and patience they no longer have.

ii

Pricing power

Capital has fled the consumer and retail sector. With little competing capital, disciplined buyers set the terms.

iii

A steep learning curve

Inclusive sizing demands specialized knowledge and a nuanced customer. Few firms will pay to climb a curve we descended generations ago.

iv

A reshaping curve

GLP-1 medications reallocate the size curve; they do not erase it. As customers move, demand moves with them — and can be captured.

Fig. 04
Why Us

The family that built this market is building its next chapter.

01

Family heritage

Michael Kaplan's great-grandmother, Lena “Lane Bryant” Bryant, created the most recognized name in plus-size apparel. His father was the last family member to lead it. The press halo and customer credibility are unmatched.

02

Complete infrastructure

Supply chain, sourcing, design, mills, technology, and operators — aligned on one platform, many of them as partners and investors rather than vendors.

03

A unified team

The Lane Bryant founding family, reunited with senior operators who have led design, merchandising, sourcing, finance, and digital at scale.

A Lane Bryant storefront with its script signage and awnings.
A Lane Bryant storefront — the house the family built.
Explore the 130-year story
Fig. 05
What We Look For

We acquire proven affinity, then supply everything else.

We focus on existing brands where our operating resources, relationships, and experience deliver economic payback before the business plan even begins.

i

Established brand & audience

The expensive, slow work of building identity and a loyal customer base is already done. We look for resonance we can amplify, not invent.

ii

Apparel we can extend

Women's apparel that our resources can improve and expand — across size range, category, and distribution channel.

iii

Immediate EBITDA

Economics our sourcing, margin, materials, inventory, and payables relationships can expand from day one — not someday.

Fig. 06
Our Vision

A permanent home for distinctive brands.

·

Permanence over exit

An operating holding company holds. We are stewards, not flippers.

·

Founders keep their voice

We partner with founders and families who want to stay involved and keep their brand distinctive — and we hand them a century of operating muscle.

·

Operators, not spectators

Capital is the least of what we bring. Our partners invest time and expertise, not only money.

A Lane Bryant store during the era of national expansion.
Our Mission

To serve the majority with the fit, dignity, and taste it has been denied.

To build an enduring company that serves the majority of women with the fit, dignity, and taste the market has long withheld — and to create lasting value for the founders, families, and partners who build it with us.

Fig. 08
Strategic Partners

The resources that power the platform — many of them invested in it.

Our partners are operating resources at global scale who align with the platform as investors, not vendors — ensuring compelling margins, terms, and reach from day one.

PartnerFunctionOrigin
01Asprey, Inc.Global sourcing, manufacturing & design — 35+ years across the world's leading apparel groups.1989
02Deb's CorporationOne of the world's oldest fabric mills, founded 1917 — supplying Aritzia, Lululemon, and Eileen Fisher.1917
03Origami AdvisoryGo-to-market strategy and execution.
04AttachmentCelebrity and influencer integration.
Fig. 09
Contact

Think you might be a fit?

For founders, families, and strategic partners. Tell us about your brand or your interest — we read everything.